#PorscheDigitalChrono

Sport Chrono
—Modernized

"Racing drivers are used to check their time on a dash mounted clock. Ideal information spot."
BRIEF
Build a dash mounted information screen.
CLIENT
Self Initiated
TEAM
Personal project
DUration
One week
skills
Interaction Design
UI & Motion Design
STEP 01
Context
In a future where cars are build with intelligent automatic settings, it's not anymore necessary to have a full and complexe screen architecture.
The remaining informations could be placed at the safest spots : the highest on the dashboard.
STEP 02
User needs
Racing heritage implies Porsche should display a chrono / clock as default. But with a round OLED screen, any other layout is possible.
THE

Race

Competition addict, it's a moment of deep concentration. Pilot has a driving related needs.
THE

Cruise

Convenience is the key on a Sunday stroll. Couples are looking for a memorable trip, enhanced experience.
STEP 03
UI Exploration
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MICRO ANIMATIONS
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Future Mobility
Connected Products
New Services

Wireframe / Prototype
User Research
User Test

Human Machine Interface
Interaction Design

Visual User Interface
Art Direction
Strategic Thinking